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Case Studies

The stories behind the work. Brand campaigns, creative direction, and the strategic thinking that shaped them. Each case study reveals the process from concept to measurable impact.

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Apps

Productivity tools and vibe-coded apps built fast with AI, designed to feel intentional. Each product moves from idea to launch-ready experience at full speed without cutting corners.

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Photography

Street scenes, urban narratives, and architectural moments. Visual storytelling that captures the pulse of cities and helps brands convert visual interest into lasting engagement.

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Visuals

AI art, album covers, and creative experiments. Digital pieces that push the boundaries of what's possible through AI-human collaboration to create truly unique brand assets.

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Portrait of Raúl Mermans

About

Digital Systems & Creative Direction

I'm a self-taught builder obsessed with how stories and systems fit together. I've taken my business background and turned it into a practice of creating digital environments where AI and human intuition work side-by-side.

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Services

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AI Agents

00-1AI Agents
  • Custom AI Solutions
  • Automation Workflows
  • Prompt Engineering
  • AI Integration

Intelligent automation systems that streamline workflows and unlock new possibilities. From custom GPT agents to full automation pipelines, I help brands reduce repetitive tasks by up to 80% while maintaining creative quality.

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Web Dev

00-2Web Development
  • Custom Web Design
  • Frontend Development
  • Performance Optimization
  • CMS Integration

Modern, performant web experiences crafted with precision. Every site is built with conversion in mind: fast load times, intuitive navigation, and seamless user journeys that turn visitors into clients.

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Photography

00-3Photography
  • Brand Photo
  • Visual Story
  • Editorial Shoot
  • Product Photo

Visual narratives that capture the essence of brands and stories. Helping brands convert visual interest into lasting engagement through authentic imagery that connects with audiences on an emotional level.

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00-4

Creative Dir

00-4Creative Direction
  • Brand Strategy
  • Visual Identity
  • Art Direction
  • Campaign Concepts

Strategic creative vision from concept to execution. I guide brands through the creative process, ensuring every touchpoint, from logo to campaign, tells a cohesive story that resonates with your target audience.

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Let's Work Together

Have a project in mind? I'd love to hear about it. Whether it's creative direction, AI automation, or visual storytelling. Let's bring your vision to life.

Send me a message and I'll get back to you within 24 hours.

I typically respond within 24 hours.

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AI Products

Spain · Available Worldwide