Entrepreneur & Creator

Building ideas into brands, products, and ventures.

I build AI systems, digital products, and business intelligence tools, alongside brands, ventures, and creative work.

Selected worlds, work, and experiments

A wider creative universe.

What I’m building now

AI, business, and a wider creative practice.

Independent projects are where I connect technical execution, product thinking, and business judgment. Three areas guide what I build.

01

AI Systems & Products

Agents, local AI, automation, intelligent workflows, and internal tools with explicit evaluation and review.

02

Data & Business Intelligence

Analytics, forecasting, and decision-support systems that turn operational data into signals people can inspect.

03

Brands, Ventures & Creative Work

Independent ventures, brand worlds, photography, and visual experiments shaped by culture and commercial context.

Portrait of Raúl Mermans

About me

Building with both business sense and artistic direction.

I’m Raul Mermans. I build at the intersection of AI, business, product, and creative work. My background in marketing, brand, and CRM helps me define the problem; code and systems thinking help me turn it into something usable.

More about me

Services

00-1

Web

00-1Web Development & Digital Experiences
  • Websites and landing pages
  • Responsive component systems
  • Performance and accessibility
  • Content and conversion paths
Web Development & Digital Experiences service illustration
00-2

Brand

00-2Brand Systems & Creative Direction
  • Brand positioning
  • Narrative and storytelling
  • Visual direction and tone
  • Campaign and content systems
Brand Systems & Creative Direction service illustration
00-3

Data

00-3Data & Business Intelligence
  • Business intelligence
  • CRM and commercial analytics
  • Operational dashboards
  • Reporting and decision support
Data & Business Intelligence service illustration
00-4

Products

00-4AI Systems & Digital Products
  • AI agents and internal tools
  • Intelligent workflows
  • Product prototyping
  • Automation and evaluation
AI Systems & Digital Products service illustration
00-5

Visuals

00-5Photography & Visual Direction
  • Photography
  • Image Systems
  • Visual Research
  • Cultural Reading
Photography & Visual Direction service illustration

For collaborations, conversations, and ambitious projects.

If there is a promising project taking shape, I’d be glad to hear where it could go.

You do not need a finished brief. A real opportunity, question, or point of view is enough to begin a conversation.

Open to ambitious roles, projects, and collaborations.Madrid · Remote · EU